What successful customer portals have in common – and what is not in the specifications
Technically sound, but ineffective? We show you what successful customer portals really depend on – and what is not included in any specifications.
Digital platforms: Solutions for the future of your company
In the “Digital Platforms” category of our Knowledge Hub, you will find comprehensive information on the various platform solutions we offer to drive your digital transformation. Our services include the development, implementation and optimization of digital platforms that are specifically tailored to the needs of your business. Whether you need an e-commerce platform, a customer relationship management system or a customized application, our experts are on hand to develop innovative and powerful solutions that support and promote your business.

Technically sound, but ineffective? We show you what successful customer portals really depend on – and what is not included in any specifications.

If you only focus on short-term project goals when setting up a customer portal, you risk high costs, inflexible architectures or dissatisfied users in the long term. It is therefore crucial to think strategically

“Voice First” as a strategic lever: opportunities, use cases & implementation of voice assistants along the digital customer journey in the company

“Digital interaction is no longer a service – it is part of the product.“For leading companies and corporations, this means that digital interfaces with customers, partners and employees must not only function, but also deliver real added value. Customer portals play a key role in this. They are much more than digital shop windows –…

Digital project in crisis? The emergency guide provides project managers with specific tips to help them react quickly and get projects back on track.

The white paper shows how customer portals optimize processes, reduce support costs and increase customer satisfaction and competitiveness.

“In today’s digital world, customers expect a seamless and consistent experience across all channels.“Omnichannel marketing is no longer an optional extra, but a necessity to remain competitive in an increasingly connected market. Customers interact with brands across a variety of channels – from social media and websites to mobile apps and physical stores. These channels…

The EU Data Act was published in the Official Journal of the EU on December 22, 2023 and will enter into force on September 12, 2025. It is a central component of the European data strategy, which aims to promote access to and use of data in the European Union. The aim is to create…

The ability to set clear and achievable goals is critical to the success of any project. The SMART criteria(Specific, Measurable, Achievable, Realistic, and Timely ) provide a proven framework to ensure that your goals are specific, measurable, achievable, relevant and time-bound. In this article, we explain how you can effectively apply SMART criteria to your…

Visibility and brand recognition are of central importance, especially when tapping into foreign markets. A brand and its values must also be appropriately embodied and aligned on websites. In order to optimize usability on both the customer and operator side, we developed a joint CMS for three local websites for our client Continental. A product catalog and a dealer search completed the overall customer experience and appropriately showcased the brand. On the operator side, the joint CMS makes it easy to adapt and expand the content in a central system.